About Us

The need for effective marketing has never been greater, particularly in the entertainment industry. With the increasing clutter of information and the rising cost of doing business, it’s more important than ever for individuals and companies to offer “added value” to the goods and services they offer. Marketing and public relations, and especially publicity, is the most cost-effective way of achieving this goal. Henri Bollinger Associates stands ready to help in this effort.

Henri Bollinger, a principal of the firm, is recognized for his creative, innovative, and effective marketing campaigns for a broad range of clients. He has an impeccable professional reputation and strong media contacts. He has also played an influential role in establishing high standards for publicity and public relations professionals within the entertainment industry.

His credits include positions as five-term President of the Publicists Guild of America; founder and past President of the Entertainment Publicists Professional Society; member of the Communications Committee of the Hollywood Entertainment Museum; member of the Public Relations Committee of the Academy of Television Arts & Sciences and editorial board member of its EMMY magazine; chairman of the Curriculum Committee for the Entertainment Publicity Program at UCLA Extension, where he also serves as an instructor; faculty member of the Semester in Los Angeles Programs of Ithaca College and Columbia College Chicago where he teaches courses in entertainment publicity; and as founding board member of the Film Industry Workshop, a training program for professional film actors.